The story behind the science

The Re-Dox product range is built on science. Our brand and business are built on family, community and a strong sense of service.

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Where it all began

Whether we like it or not, our skin health is a big part of how we think of ourselves and how others immediately perceive us. Having good skin, a glow, radiance, can help us feel more secure and in control. Struggling with our skin can leave us wanting to hide away or cover up.

Zena Chami knows this feeling all too well. In 2017, after celebrating the arrival of her beautiful daughter, she was left with a hyperpigmentation mark across her face that made leaving the house a battle. With an eroded sense of self, she tried a range of reputable solutions and couldn’t get a result. Collaborating with her celebrated scientist brother, Dr Belal Chami, a specialist in antioxidants, the two created a formulation that restored Zena’s skin and her confidence.

Re-Dox was born from the deep and personal understanding of how skin concerns can affect health and happiness, and an unwavering belief that the right science can deliver effective solutions.

Over almost a decade, Re-Dox Skin Lab, a proudly Australian, family-owned brand, has evolved from an idea into a dedicated core team, surrounded by a passionate community of science-driven clinicians who share our solutions with clients all around Australia.

What we stand for

Science

Every ingredient, every formula, every decision at Re-Dox starts with the evidence. We don’t follow trends or chase marketing moments; we live for the research. If the science says it works, and we test and see the same promised results, it can have a place in our range. If it doesn’t, it’s not for us.

Education

With science at our absolute core, we know that knowledge is power, and we fundamentally believe in sharing our experience, expertise and insights, as we work to improve skin health for all Australians. The more clinicians and clients understand about ingredients, formulations, and how skin actually works, the better the outcomes for everyone.

Community

Re-Dox has never been a brand that sells to clinics and moves on; we are genuinely relationship-driven, not transaction-driven. Our clinic partners are part of how we grow, how we improve, and how we think. That relationship is built into everything we do, because better skin health is a shared mission, not a solo one.

We're on a mission

Australia has one of the harshest climates when it comes to our skin. We see extreme damage from intense sun, dry winds and pollutants, and all three cause ageing to set in much earlier than it should. But underneath the obvious effects, we also see more serious outcomes, with soaring rates of skin cancer, harm to the skin’s barrier, and long-term, irreversible changes to skin tone and texture.

What drives Re-Dox is a genuine mission to improve skin health for everyone. We want to change the way Australians think about, talk about, and care for their skin. This starts with simpler, more effective routines, ingredient transparency, and accessible, factual education. It really takes off with the support of our clinician community.

Join our mission for better skin health for all Australians.

The people behind the story

To our community, 

To say skin health is important to us is an understatement. We get up every single day because we are driven by our mission. And that mission isn’t just words, or some outcome from a workshop we did; it’s something we are so passionate about, it literally influences all our business decisions.

There are a lot of influencer skincare products now that exist to leverage fame and capitalise on a following, but Re-Dox is different. We didn’t start on socials, we didn’t formulate to make the most of a profile. We started in labs, we formulated to make a difference to people every day, and more importantly, in the long term, as they age and feel the effects of a lifetime spent in our beautiful sunshine.

Re-Dox is a family business, a community movement, and a place where values guide every step we take. We’re so excited to have you with us.

Zena and Zelal

Zena Chami

Co-Founder

Zena brings years of brand building, e-commerce and business experience to her role as co-founder of Re-Dox. She is the face and voice behind the relationships, and the human side of the brand, championing the clinics and clients who trust it, and the values that hold it all together. Deeply committed to building our clinician community and support for our mission, Zena is a rising presence at skincare conferences and a warmly welcomed guide for those looking to grow their clinical businesses.

Dr Belal Chami

Co-Founder and Head of Product R&D

Belal is the mind behind the science at Re-Dox. An accomplished biochemist, medical researcher and redox biologist, he is an avid contributor to original and review research papers and a regular on the skincare conference speaker circuit. He believes skincare should be straightforward, sustainable, and above all, scientifically valid. Committed to educating and empowering all skincare users to make informed choices, Belal challenges industry misconceptions and pioneers cutting-edge solutions grounded in real research and proven results.

We're not in this alone

Something that makes Re-Dox genuinely different isn’t in a formula, it’s in how we work. Our clinic partners aren’t just stockists, they’re our collaborators. They tell us what their clients are asking for, what’s working, and what could be better. That feedback shapes how we develop products, how we communicate, and how we grow.

It’s a boutique approach in the best possible way: a strong and stable business, but a brand that stays close to the people it serves, because we know that’s how you actually get better. If you’re a clinic looking for more than a product range, this is it.

Our range

Every product in the Re-Dox range is our mission brought to life: evidence-based, thoughtfully formulated, and designed to make your clients’ skin genuinely better. Browse the full range and see what’s inside.

Ready to be part of something bigger?

Register as a Re-Dox clinic stockist, with no obligation to order, and join a community of clinics that believe great skin health starts with great science and real relationships.

Re-Dox reflections

What happens when Vitamin C and Quercetin are combined? What’s the latest ingredient in skincare longevity? What role are antioxidants really playing in formulations? All this and more in our Re-Dox Reflections blog. Knowledge is power, and in our mission for better skin health, we’re ready to share all we know!